PM: Milan enter top 10 for European shirt sponsor deals with Adidas – the figures
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The story in brief
7-second readBy: Ben Dixon With this morning’s news about AC Milan’s deal with Adidas, they have entered the top 10 most expensive deals in Europe.
From the source
With this morning’s news about AC Milan’s deal with Adidas, they have entered the top 10 most expensive deals in Europe. Earlier today, it was reported that Milan are set to sign a deal worth €500 million with Adidas, to become their new technical sponsors for the next 10 seasons.
A monumental deal with a significant commercial impact, it’s a major step forward for the club. In recent days, Gerry Cardinale also signed a deal with Generali for the stadium sponsorship, so it’s been a big week for the American.
As PianetaMilan write, the Rossoneri are now in the European top 10 when it comes to sponsorship deals. However, there is still a lot to overcome in terms of finances.
At a glance
- Reporting status
- Reported
- Original publisher
- SempreMilan ↗
- Source published
- Clubs covered
- AC Milan
Attributed publisher reporting. Kickjolly has not independently confirmed the claim.
Source context
This brief is drawn from SempreMilan. The original report is linked below for its complete context.
Read original report ↗THE NEXT STORY STARTS HERE
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